| (Published: Sat, Dec 16, 2006 18:06:50) |
| Is printing brochures expensive? |
| The cost depends on the size and design of the brochures that you plan to have. If you choose traditional printing, it can be very expensive. However, if you op |
| Author: Bailey Heder |
| Category: Marketing - Brochure Questions |
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| (Published: Sat, Dec 16, 2006 18:06:50) |
| What are the standard paper sizes for brochures? |
There are at least three standard paper sizes offered by most printing shops and companies. They are 11 x 17, 8 ½ x 11 and 8 ½ x 14. Of course your brochure |
| Author: Bailey Heder |
| Category: Marketing - Brochure Questions |
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| (Published: Sat, Dec 16, 2006 18:06:50) |
| What are the different types of brochure folds? |
| The standard types of brochure folds include: two-way fold, three-way fold, and four-way fold. Generally the larger the sheets of paper you choose for your |
| Author: Bailey Heder |
| Category: Marketing - Brochure Questions |
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| (Published: Sat, Dec 16, 2006 18:06:50) |
| How should I decide which type of fold to use for my brochure? |
| The type of fold to use in a brochure should be given careful consideration. The folds must fit the information on the brochure as well as the paper you ch |
| Author: Bailey Heder |
| Category: Marketing - Brochure Questions |
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| (Published: Sat, Dec 16, 2006 18:06:50) |
| What is the most effective way to design a brochure? |
| There are so many ways in which you can design a brochure. In fact, since there are so many, it would be easier for you to make your brochure simple yet attenti |
| Author: Bailey Heder |
| Category: Marketing - Brochure Questions |
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| (Published: Sat, Dec 16, 2006 18:06:50) |
| Is there brochure printing software I can use? |
Actually, there are many printing software programs which you can use in designing your own brochure. Examples of these include:
- Microsoft Publisher – |
| Author: Bailey Heder |
| Category: Marketing - Brochure Questions |
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| (Published: Sat, Dec 16, 2006 18:06:50) |
| What is saddle-stitching? |
| Saddle-stitching is a method of binding wherein the pages are secured in the centerfold using wire staples. "Saddle" comes from a machine which has a horse-sadd |
| Author: Bailey Heder |
| Category: Marketing - Brochure Questions |
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| (Published: Sat, Dec 16, 2006 18:06:50) |
| What types of bindings I can use for multi-page brochures? |
There are actually six types of bindings you can use whenever you make a multi-page brochure. These are:
- Perfect Binding
- Saddle-stitch |
| Author: Bailey Heder |
| Category: Marketing - Brochure Questions |
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| (Published: Sat, Dec 16, 2006 18:06:50) |
| Why should I print and distribute brochures? |
| It is important that you print and distribute brochures in order to increase the exposure of your product, to acquire more sales and be at the top of your marke |
| Author: Bailey Heder |
| Category: Marketing - Brochure Questions |
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| (Published: Sat, Dec 16, 2006 18:06:50) |
| What is the difference between spot color and four-color process printing? |
| The difference between the two is that spot color is not a combination of colors that make other colors but is a single color that can be assigned a PMS or Pant |
| Author: Bailey Heder |
| Category: Marketing - Brochure Questions |
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| (Published: Sat, Dec 16, 2006 18:06:50) |
| Does white count as a printing color in my brochure? |
| No, it does not. White is not considered a printing color because the color of most papers used in making brochures is white. Therefore, if you use white i |
| Author: Bailey Heder |
| Category: Marketing - Brochure Questions |
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| (Published: Sat, Dec 16, 2006 18:06:50) |
| What types of paper can be used for brochures? |
| The papers which can be used in making brochures are usually the heavier type. They call this paper card stock. When purchasing paper for a brochure, you w |
| Author: Bailey Heder |
| Category: Marketing - Brochure Questions |
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| (Published: Sat, Dec 16, 2006 18:06:50) |
| Where can I get a brochure template? |
| If you have a personal computer with Microsoft word processing, you can possibly get it there, since it is already included. If you think there is no brochure t |
| Author: Bailey Heder |
| Category: Marketing - Brochure Questions |
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| (Published: Sat, Dec 16, 2006 18:06:50) |
| What is a printing bleed? |
| Printing bleed is the term used when the printing goes to the edge or border of the paper. It is also used to describe an area when a single color overprints th |
| Author: Bailey Heder |
| Category: Marketing - Brochure Questions |
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| (Published: Sat, Dec 16, 2006 18:06:50) |
| Is it safe to have brochures printed online? |
| Of course it is, especially if you are dealing with a reputable online printing store. Having your brochures printed online will not only make it easier for you |
| Author: Bailey Heder |
| Category: Marketing - Brochure Questions |
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| (Published: Sat, Dec 16, 2006 18:06:50) |
| What are the most common brochure sizes? |
| Since most brochures should fit the standard display rack and a number 10 envelope, the most common brochure sizes would be the multiples of 4" x 9". Some use t |
| Author: Bailey Heder |
| Category: Marketing - Brochure Questions |
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| (Published: Sat, Dec 16, 2006 18:06:50) |
| What is an e-brochure? |
| An e-brochure is the digital counterpart of a glossy, color, multi-page brochure. E-brochures have different applications. They can even be sent straight to the |
| Author: Bailey Heder |
| Category: Marketing - Brochure Questions |
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| (Published: Sat, Dec 16, 2006 18:06:50) |
| What is brochure marketing? |
| Brochure marketing is the type of marketing or advertising that uses a brochure. It is used to let the people know about the whole concept of a company's produc |
| Author: Bailey Heder |
| Category: Marketing - Brochure Questions |
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| (Published: Sat, Dec 16, 2006 18:06:50) |
| What kinds of information should I put in my brochures? |
| The selection of information to be included in a brochure is a critical decision. Following is a list of items to be considered for inclusion in your brochure: |
| Author: Bailey Heder |
| Category: Marketing - Brochure Questions |
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| (Published: Sat, Dec 16, 2006 18:06:50) |
| Where should I place my brochures? |
Your brochures should be placed in some carefully chosen locations where high traffic is expected. In this way, your product will have the exposure |
| Author: Bailey Heder |
| Category: Marketing - Brochure Questions |
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